It’s been a surprisingly quiet year, so far, for mistletoe in the media. Though we still have nearly two weeks to go before Christmas, so there’s still plenty of time for more…
Most of the coverage I’ve seen is in local papers. There have been the usual reports about the Tenbury Mistletoe Auctions and Festival in the regional and local press including the Shropshire Star, Western Morning News and Ludlow and Tenbury Wells Advertiser. Local TV covered Tenbury events too – BBC Midlands at the first Auction, ITV Midlands at the last one. Plus, of course, several local radio stations.
Plus, of course, the mistletoe stories outside Tenbury – here in Gloucestershire Cotswold Life magazine ran not one, not Two but THREE mistletoe articles in their December issue. One is a whole page feature by Roddy Llewellyn who, much to my surprise, makes the extraordinary statement that ‘mistletoe (Viscum album) is a fairly unexciting plant visually’. I don’t know what Roddy’s been looking at, but he needs to look again. Viscum album, visually, is one of the most distinctive plants in Europe, with weird symmetrical branching, perfect terminal paired leaves and, in winter, the most amazing crop of glowing white berries. How, Roddy, can you call that unexciting?? Perhaps he should have gone to Specsavers:
The other two articles in Cotswold Life are a quarter-page on the wildlife of holly and mistletoe and half-page about, er, me, to add to my collection of slightly embarrassing profiles.
Further south the Tavistock Times Gazette has a feature on the National Trust’s mistletoe colony at Cotehele, mentioned many times before in this blog. The management of the mistletoe, in the apple orchards there, is the main message, alongside the fact that NT make a bit of cash each year by selling it. Illustrated with a great picture of garden manager Chris Groves, who is being kissed by a dog (see pic above).
Also, in local papers around the country, several features on local mistletoe surveys, which I will report on in a later post.
National newspaper coverage includes, so far, Monty Don’s usual slightly wrong piece in the Daily Mail, as mentioned in the blog last week), and a recent piece in last Saturday’s Times (behind the paywall online but you can read a scan of paper edition on the left!) talking about how the weather and climate are affecting mistletoe, holly and Christmas trees.
National radio includes that BBC R4 Farming Today piece a couple of weeks ago and an interview I did at the weekend for Dotun Adebayo’s Up All Night programme on BBC R 5 Live. Neither of those are exactly prime-time though – Farming Today is broadcast at 0545 and Dotun’s fascinating current affairs programme is on between 0100 and 0500. Kiss FM’s Breakfast Show are broadcasting a mistletoe feature soon – which might fit in better with most people’s daily schedule…
Meanwhile, in the rest of the World, the usual crop of peculiar mistletoe stories have appeared, including a new Guinness Book of Records World Record for the number of couples kissing under mistletoe at the same time. 201 couples kissed for at least 10 seconds under sprigs of real mistletoe from Mistletoeing.com, a US-based mistletoe supplier (of, of course, US mistletoes, Phoradendron species, very unlike the European Viscum. [note to Roddy Llewellyn, US mistletoe species ARE unremarkable to look at, are these what you where thinking of when you wrote your article?]).
Coming soon, from Mistletoe Diary:
More Mistletoe Matters – links to mistletoey things to read, buy or do
Grow-Your-Own Mistletoe – kits and gift cards from the English Mistletoe Shop
A Little Book About Mistletoe – printed and Kindle versions
Mistletoe Matters Consultancy – all about mistletoe in Britain
The Mistletoe Pages – even more about mistletoe
Mistletoe Surveys – seeking your input…
Mistletoe Matters on Facebook
Mistletoe Matters on Twitter